The Gen Z Code: Decoding Consumer Values and Influencer Impact in Indonesia

“Based on 20 Qualitative IDIs and 500 Quantitative Surveys, this webinar will help you dive deep into the Indonesian Gen Z mindset, exploring how their extensive online exposure is transforming the way they shop and make decisions. Watch the webinar to learn- – How Gen Z’s higher online exposure is reshaping the shopping journey and decision-making process.? – What does Gen Z truly value- brand loyalty, brand value, or personal brand? – The colossal impact of Key Opinion Leaders (KOLs) on Gen Z’s purchasing decisions. Gain clarity on which influencers resonate the most with Gen Z consumers”