New Tech Expertise

Neurosensum represents the intersection of innovation and market research. Leveraging state-of-the-art technology, we specialize in collecting and interpreting consumer data to deliver insights that empower your marketing initiatives. Our dedication to advanced methodologies ensures we continuously incorporate emerging technologies into our practices, forging novel approaches in market research.

Why incorporating New Technology is important ?

There are many reasons which warrant the of use Technology in Research. Some of the more prominent ones are:

Enhanced Data Collection

New technologies enable more efficient and comprehensive ways to collect consumer data using technology as a device or as a stimulus.

Real-Time Insights

With the advent of real-time analytics, companies can get immediate feedback on marketing campaigns, consumer sentiments, and market trends. This allows for quicker adjustments and more agile marketing strategies.

Improved Data Analysis

Advanced technologies like AI and machine learning can analyze large datasets more quickly and accurately than traditional methods. This leads to more nuanced insights and the ability to identify trends and patterns that might be missed by human analysts.

Neurosensum New Tech Expertise

We have a range of Technologies beyond Neuroscience to cater to some of the critical business needs:

SurveySensum Platform

An AI-enabled feedback platform for creating and customizing surveys, shared across channels like WhatsApp, SMS, and Email. Leverages advanced AI-based text analytics in multiple languages, including Asian languages and English. Users receive real-time alerts on negative feedback for instant issue resolution.

Simulated Shelf Testing

Utilize our Virtual Shelf to effectively test new packs, planograms, or promotion options in a simulated environment. This enables you to make informed decisions based on realistic consumer interactions.

Mystery Shopping App

Use our Mystery Shopping App, connected to a real-time dashboard, to take immediate actions at a granular level. Gain insights into customer experiences and operational performance.

Implisence App

Incorporate the speed of response to understand the depth of response and the actual intentions of consumers. This tool helps in capturing quick and accurate feedback for better decision-making.

In summary, the incorporation of new technology in marketing research is vital for obtaining richer insights, making data-driven decisions, enhancing customer engagement, and maintaining a competitive edge in a constantly evolving marketplace.

Looking for a solution tailored specifically to your needs?

Our team of professionals are dedicated to delivering exceptional results and providing outstanding support to our clients

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