Advanced Pack Testing Approach using Eye Tracking to drive Higher Noticeability on the Shelf, Greater Sales and Better User Experience.

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Blogs and Case Studies

Wednesday 3,April,2024

Assessing the Impact of Shelf Promo Wobblers on Sweet Condensed Milk Sales in a Minimarket

Assessing the Impact of Shelf Promo Wobblers…

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Wednesday 3,April,2024

Optimizing Snack Pack Design through Consumer Pack Browsing Analysis

Optimizing Snack Pack Design through Consumer Pack…

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Wednesday 3,April,2024

Visual Distinctiveness on the Shelf: Uncovering Impact through Share of Facings and Share of Time Spent

Visual Distinctiveness on the Shelf: Uncovering Impact…

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